ZigZag is looking for a Growth Marketing Lead to join our team!

Where talent meets opportunity - marketing makes it happen!

At ZigZag, we help companies worldwide grow their teams and connect talented people with careers they love. Now, we’re looking for a Growth Marketing Lead who can build our brand across two worlds , attracting exceptional talent to ZigZag Careers and driving client acquisition for ZigZag as a global BPO partner.

This is a hands-on, creative, and strategic role , perfect for someone who can deliver growth across both pipelines while leading a small creative team and owning our marketing plan end-to-end.

Why Join ZigZag?

• Dual Impact – Shape careers and scale global businesses at the same time.

• Creative Freedom – From campaign strategy to logo design, bring your ideas to life.

• Agile Culture – Be part of an environment that adapts quickly and works smart.

• Collaborative Energy – Partner with leadership, recruitment, and client-facing teams daily

What You’ll Do

• Recruitment Marketing (50%)

  • Work with the ZigZag Careers team to plan and run targeted recruitment campaigns.

  • Manage employer branding across social media, job boards, and digital platforms.

  • Optimise job ad visibility, targeting, and messaging for maximum impact.

  • Manage and update the ZigZag Careers website — applying creative and basic technical skills in WordPress and web design to keep content fresh, visually appealing, and user-friendly.

  • Client Acquisition Marketing (50%) Creative Production & Brand Assets Leadership & Collaboration What You Bring Track and improve key hiring metrics, including application volume, quality, and cost efficiency.
     

• Client Acquisition Marketing (50%)

  • Lead and execute digital campaigns (paid ads, SEO, content, email).

  • Build and oversee our full marketing plan for both client and talent acquisition.

  • Drive lead generation, strengthen brand positioning, and measure ROI.

  • Manage and update ZigZag’s corporate website with basic WordPress/web design skills to ensure branding, messaging, and content are aligned with client acquisition goals.

  • Ensure websites maintain high design quality, strong usability, and an updated portfolio of our services and success stories.

• Creative Production & Brand Assets

  • Use Canva, Photoshop, and video editing tools to create and oversee social media assets, logos, letter templates, and other branding materials.

  • Perform basic to intermediate video editing for social campaigns, ensuring high quality and consistency.

  • Oversee the quality of all design output, whether produced in-house or by external partners.

• Leadership & Collaboration

  • Manage and mentor a small creative team (graphic designer, social media lead).

  • Oversee third-party marketing vendors or consultants as needed.

  • Participate in regular stand-ups and operate within ZigZag’s Agile Leadership Framework.

  • Use productivity tools like ClickUp to plan, track, and deliver marketing outputs.

What You Bring

• Bachelor’s degree in Marketing, Business, or related field.

• 3+ years’ experience in marketing and/or sales, ideally spanning both B2B and recruitment marketing.

• Proven digital marketing and lead generation experience.

• Strong design sensibility and hands-on ability with Canva, Photoshop, video editing tools, and basic WordPress/web design.

• Understanding of employer branding and recruitment marketing best practices.

• Experience managing marketing plans and creative teams.

• Excellent communication, time management, and analytical skills.

• Comfortable working hybrid most of the week at our Ortigas HQ, from Monday to Friday 7am to 4pm Manila Time

What We Offer

• Competitive base salary + performance incentives.

• HMO, allowances, and standard company benefits.

• Tools, platforms, and resources to execute your ideas.

• The chance to make a global impact in a fast-paced, people-first business.

📩 Apply Now – If you’re ready to lead creative campaigns that attract top talent and win new clients, while working with a team that thrives on innovation and agility, we’d love to meet you!

ZigZag is committed to building a diverse, inclusive, and equitable workplace. We believe that talent knows no borders, and we welcome individuals from all backgrounds to help us shape the future of work. Guided by transparency and agility, we foster an environment where everyone is valued and empowered to thrive.