Role Overview

Key Responsibilities

• Develop and implement sales and marketing strategies to achieve growth targets for ZigZag’s services.
• Lead digital marketing initiatives, including paid advertising, social media, and content marketing.
• Manage the end-to-end sales process: lead generation, qualification, proposal, negotiation, and closing.
• Build and maintain a high-performing sales ambassador/referral network, leveraging performance-based incentives.
• Track and report on key performance metrics (e.g., leads generated, conversion rates, revenue growth).
• Collaborate with leadership to refine value propositions and go-to-market plans.
• Coordinate with internal teams (e.g., operations, finance, creative) to ensure seamless client onboarding and service delivery.
• Stay updated on industry trends, competitor activities, and market opportunities.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 3+ years’ experience in sales and/or marketing, preferably in BPO, outsourcing, or professional services.
• Proven track record in digital marketing and lead generation.
• Experience managing sales pipelines and using CRM tools.
• Strong communication, negotiation, and presentation skills.
• Results-driven, with the ability to work independently and remotely.
• Experience with performance-based sales models and referral/ambassador programs is a plus.